We’ve already introduced DWR in the September issue of this year, I believe we all have some knowledge about the water-repellent function. Now, I would like to introduce to you and your customers the chief garrison troops of water-repellent – LDWR (Long Durable Water Repellent), which stands for the best of all water-repellent labeling! Sounds great, right? Follow me, let’s go!!
Why do you need LDWR fabrics from HwaFune?
Water-repellent has become an important requirement for consumers when choosing fabrics for outdoor sportswear, casual wear, camping clothing, and other applications in life. For use in wet environments or in situations that may experience weather changes, ordinary fabrics may easily become heavy and sticky due to moisture absorption, even affecting the comfort and life-cycle of the apparel. However, this is the key advantage of Hwafune's “LDWR fabric” it will provide the fabric with long-lasting and stable water-repellent performance, which can greatly enhance the durability and experience of the fabric.
🔶Maintain a Good Exercise Experience
For those who enjoy adventure, hiking, skiing, or water sports, weather changes are an unavoidable challenge. Sudden rainfall, snowmelt, or accidental splashing can leave clothing soaked, further affecting your body's warmth and ability to activity. The excellent water-repellent features of LDWR fabrics help this type of customer maintain optimum comfort in the moment.
🔶High Durability
Unlike some water-repellent treatment, LDWR is not only water-repellent for a short period, but also can withstand repeated use by consumers, including many washings and rubbings, its effectiveness does not weaken quickly even after the above. In addition to the basic 30 washes, HwaFune was so curious about the limit of our LDWR fabrics that we planned a pretty crazy test that was called the “Extreme Test”. First, the fabric is washed constantly, consisting of 30 washes, 50 washes, 80 washes, and up to 100 washes, then these fabrics also need to be subjected to the rigorous LDWR’s three-phase water-repellent test. Guess what the final result is? These fabrics are still 70~80% water-repellent, which means there is almost no loss of functionality! However, we later found that most consumers only wash once a year or less, so we finally set 30/70~80%.
🔶Meeting Consumer Expectations for Quality
For brands, choosing HwaFune’s LDWR fabrics means you can offer consumers a high-quality product that adds value to your brand. When consumers know that the functional clothing, they are buying is excellent water-repellent and reliable quality. It’ll strengthen their loyalty to the brand and willingness to pay a higher price for your functional apparel. Overall, HwaFune’s LDWR fabrics can help your brand satisfy these high-demand consumer segments and help brands stand out in a competitive marketplace !
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